These days web design is about much more than having things look pretty, it can be a driving force in qualified lead generation and make or break a website’s value as an investment. Fortunes have been spent on websites that looked fantastic but failed because they didn’t deliver to the expectations of the target audience.
For lead generation from a website to work, a business must have a solid inbound marketing strategy in place before they tackle a major web design project. Taking the time to create a strategy establishes clear business goals and allows for measuring return on investment.
If you already have a solid strategy in place and know exactly what you want we can design to your specifications. If you’re not sure how to get your website performing to deliver results for lead generation, sales and customer retention we can provide strategic direction.
Many of our clients begin inbound marketing efforts using their existing website and work toward a re-design since it takes time to get all of the pieces tied together and moving in the right direction.