Start with what you have. We begin by evaluating your current website, and peek at your SEO, social media and other marketing efforts to identify the weak links and missing pieces. Finding what’s broken is only the beginning, however.
Put the puzzle together. From persona interview data, we’ll create a messaging strategy together, so you’ll be able to repeat the process when things change (and they will). At the end, you get a complete blueprint for creating content that really means something to your customers, a plan for lead nurturing, and a foundation for creating marketing efforts from social to blogging to ad buying.